Question 1

Which was the better investment since 2010, Apple or Alphabet (Google)?

Accepted Answer

Apple was the better investment. $1,000 invested in Apple in 2010 would be worth $44,006 today, compared to $21,817 for Alphabet (Google).

Question 2

What would $1,000 in Apple vs Alphabet (Google) be worth today?

Accepted Answer

$1,000 invested in Apple in 2010 would be worth $44,006 today (+4300.6%). The same $1,000 in Alphabet (Google) would be worth $21,817 (+2081.7%).

Question 3

How do Apple and Alphabet (Google) compare to the S&P 500 since 2010?

Accepted Answer

The same $1,000 invested in the S&P 500 in 2010 would be worth $8,060 today (+706%). Apple returned $44,006 and Alphabet (Google) returned $21,817 over the same period.

Year	Apple	Return	Alphabet (Google)	Return	S&P 500
2010	$1,000	-	$1,000	-	$1,000
2011	$1,767	+76.7%	$1,133	+13.3%	$1,222
2012	$2,377	+34.5%	$1,095	-3.4%	$1,273
2013	$2,393	+0.7%	$1,426	+30.3%	$1,483
2014	$2,696	+12.7%	$2,229	+56.3%	$1,801
2015	$4,509	+67.3%	$2,027	-9.1%	$2,056
2016	$3,810	-15.5%	$2,870	+41.6%	$2,038
2017	$4,856	+27.4%	$3,092	+7.7%	$2,445
2018	$6,807	+40.2%	$4,457	+44.1%	$3,088
2019	$6,869	+0.9%	$4,245	-4.8%	$3,013
2020	$12,965	+88.8%	$5,402	+27.3%	$3,659
2021	$22,301	+72.0%	$6,890	+27.5%	$4,288
2022	$29,720	+33.3%	$10,203	+48.1%	$5,282
2023	$24,678	-17.0%	$7,453	-26.9%	$4,850
2024	$31,714	+28.5%	$10,564	+41.7%	$5,849
2025	$40,787	+28.6%	$15,440	+46.2%	$7,383
2026	$45,048	+10.4%	$25,679	+66.3%	$8,588

Apple vs Alphabet (Google): $1,000 invested since 2010

Growth of $1,000

Year-by-year comparison

Other start years

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